Rock Climbing App

Crux

UX Research

App Prototype

Brand System

OVERVIEW

A comprehensive climbing app that serves as a one-stop platform to enhance the climbing experience, connect climbers, and foster a supportive community.

ROLE

Researcher & Designer

DATE

May 2024

DURATION

12 weeks

Problem Statement

Climbers often seek ways to track their progress, find new climbing locations, share experiences with the community, and stay informed about safety and best practices.

Objectives & Goals

Process

Define

Research

Ideate

Design

Product Users

Our target audience is a wide range of new climbers and experienced climbers in the age range of 14-50 years old.

Quantitative Research

User Needs

Features & Functionalities

Project Tracking

Scheduling Climbs

Safety Features

Gym Notifications

Competitive Analysis

Final Screens

Outcomes

This project provided me with invaluable insights into the process of building a brand from inception to completion. I gained a crucial understanding that not all aspects of a project can be accomplished within the allotted time frame. Accepting this allowed me to prioritize tasks effectively, recognizing that some elements may need to be deferred or omitted temporarily. Ultimately, I learned that addressing the fundamental requirements of a project is paramount before indulging in the finer details.

App Prototype Website Process Book